2004 Sales: Meeting High Expectations
15. January 2005
Since the start of business in 2002, win.rar GmbH has managed to almost quadruple sales of WinRAR in a time frame of less than three years. December 2004 became the new all time record selling month and from previous experience we can expect sales in 2005 to follow a similar path. As sales continue to increase we are able to see that our number of well respected globally operating customers is growing and we are grabbing more and more of the compression market share from our competitors.
"We have had some price changes and technological changes concerning sales during the year 2004 and it is good to see that we have made the right decisions." states managing director Oncul Kaya. "As our sales grow we are ready to keep growing our company along with it. It is especially interesting to see that our main competitors are losing sales while we are taking big steps ahead."
Amount of Sales Increase Since 2002 in Percentage
December 2004 now holds the title of record selling month well overtaking the previous record holder. In the past we have noticed that sales in the month of December have been a good indicator for how high sales in the following year will be. Therefore, we expect sales in 2005 to start off high and continue to increase as the year goes on.
Furthermore, with the continuous increase in sales we can see that our number of globally operating customers is also increasing. WinRAR is viewed as an effective tool for the personal user and we have noticed that big businesses are also starting to recognize the advantages WinRAR has over its competitors. win.rar GmbH has already captured a large portion of the compression market share and the future looks even brighter as more and more computer users take advantage of the benefits and extras WinRAR has to offer.
